Following successful trials at Raiffeisen Bank and based on input from several other Banks, UK based software provider, eventricity Ltd, has today announced the release of OfferManager and updates to Timeframe and Coffee, their suite of Event Driven Marketing (EDM) software applications....

eventricity Ltd announces the successful implementation of an Event Driven Marketing (EDM) project at Banca Antonveneta using their Timeframe and Coffee application software."The quality of the leads and the results obtained were over 5 times more than we had achieved using traditional CRM techniques in previous projects. Not only that but our customers really felt we were offering them personalised...